How to Incorporate Custom Patches into Your Merch
Published by: Siobhan Ingram
Date: 07-18-2025
Patches bring instant texture, dimension, and throwback cool to custom apparel.
At FCE, we love patches because they add perceived value—making even a basic hoodie or cap feel like something special.
Ways to use them smartly:
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Woven patches for detailed logos
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Embroidered patches for a classic, rugged look
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Leather or faux-leather patches for premium streetwear vibes
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PVC patches for bold, colorful outdoor brands
Placement matters too.
A small chest patch feels sleek.
A sleeve patch adds edge.
A full back patch screams statement piece.
One brewery we worked with dropped a limited run of beanies with leather logo patches.
They sold out in days—and people begged for a restock.
Patches aren’t just decoration.
They’re storytelling tools—and they make every piece feel a little more legendary.