The Best Hat Styles for Your Brand’s Custom Merch
Published by: Siobhan Ingram
Date: 07-08-2025
Not all hats are created equal—and not every style fits every brand.
At FCE, we help brands pick the perfect hat not just based on looks, but vibe.
Here’s a quick breakdown:
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Classic baseball caps: Versatile, sporty, timeless. Great for schools, teams, and casual brands.
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Dad hats: Unstructured, low-profile, laid-back. Perfect for lifestyle brands and nonprofits.
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Trucker hats: Mesh-backed, high-crown. Works well for outdoor brands, breweries, and retro aesthetics.
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Flat-bill caps: Modern, bold, urban. Best for streetwear-inspired brands or creative industries.
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Beanies: Cozy, casual, year-round winners in colder climates.
One coffee roaster we partnered with launched a collection of earth-toned dad hats embroidered with their tiny logo.
Simple. Stylish. Instantly popular.
Choosing the right hat style makes a statement about who you are—and who your customers aspire to be.